CvE’s Top Six Marketing Trends to Watch Out For in 2022

CvE’s Top Six Marketing Trends to Watch Out For in 2022

With our teams in the US, UK and Asia, we’ve put together our top six digital marketing trends for 2022. These trends should be top of mind for any progressive marketer looking to stay ahead of the game and passionate about creating long-term business impact. If you...
Grab 2022’s Tiger Opportunities by the tail

Grab 2022’s Tiger Opportunities by the tail

What’s top of mind for business executives going into 2022 and the year of the tiger? According to a survey conducted by Quartz, organizations prioritize AI, new business models, technology, and the environment over COVID-19 as the disruptive forces to focus on in the...
Are you suffering from funnel vision?

Are you suffering from funnel vision?

The traditional sales model doesn’t really apply anymore in this era of empowered customers. That’s no surprise. But what’s replaced it? A series of touchpoints? A waterfall? A customer journey?  The funnel is a textbook marketing concept, but the flowchart...
Business Unusual: Mapping the New Normal for Supply Chains

Business Unusual: Mapping the New Normal for Supply Chains

Months of working from home and social distancing has changed the way supply chains function. Disrupted shipping schedules, reduced air and sea shipping capacities, evolving customer needs, and shifting destination handling requirements have forced logistics...
COVID-19 Digital Recovery: Alphabet Soup or Rubber Band?

COVID-19 Digital Recovery: Alphabet Soup or Rubber Band?

Which of the new digital business habits we learned in the pandemic will stick, and which will slip away?  “We’ve seen two years of digital transformation in two months,” said Microsoft’s CEO Satya Nadella. But will our tech-driven advancements continue as we enter...