The one-stop shop for telling the stories your brand needs to advance its narrative.
We know that crafting an engaging brand story, creating high-quality content at scale, and distributing it with precision is a challenge that increasingly all brands grapple with. 
 
That’s where Current Asia’s Get Current Content Studio comes in – to weave a brand narrative rooted in business goals, map the customer journey to tell the right story, at the right time and amplify key messages to increase impact – measuring success along the way, so we can stay current with what the business needs.
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What We Do

Deliver content campaigns that strengthen your thought leadership, drive curiosity amongst your customers and establish your unique point of view.

Our services enable you to run cutting-edge thought leadership campaigns that are data-driven, customer-centric and rooted in big brand ideas.

Our campaigns can also be calibrated to drive mid-funnel engagement and sales leads so you can see visible business results, fast.

From multimedia content to unique point-of-view editorials and whitepapers, we develop everything from the ‘snackable’ to the ‘seekable’, so your customers can engage with your brand across a wide variety of life moments.

What We Do

Deliver content campaigns that strengthen your thought leadership, drive curiosity amongst your customers and establish your unique point of view.

Our services enable you to run cutting-edge thought leadership campaigns that are data-driven, customer-centric and rooted in big brand ideas.

Our campaigns can also be calibrated to drive mid-funnel engagement and sales leads so you can see visible business results, fast.

From multimedia content to unique point-of-view editorials and whitepapers, we develop everything from the ‘snackable’ to the ‘seekable’, so your customers can engage with your brand across a wide variety of life moments.

How we are different

We are not a content factory. We don’t mass produce content.

 

We design a bespoke storytelling strategy in line with your business objectives and create content for a multitude of channels and audiences so that you see results every single time and your unique audiences feel connected to your brand.

 

Content for us is about advancing your narrative with precision and in line with what is happening with the world today to ensure relevance, engagement.

How we do this

Using a “Content that Converts” approach we ensure every piece of content is a tool to guide customers towards your pipeline, build trust and engage tangibly with your business.

Understand

Industry, Brand and Global Context

Audience Persona

Listen on search and social

Plan

Narrative Direction

Storytelling plots and channels

Content Calendar

Build

Research & Workshops

Editorial

Video and Graphics

Thought leadership

Podcasts, interviews

Paid Media

Measure

Business Outcomes

Engagement

Understand

Plan

Build

Measure

Industry, Brand and Global Context

Audience Persona

Listen on search and social

Narrative Direction

Storytelling plots and channels

Content Calendar

Research & Workshops

Editorial

Video and Graphics

Thought leadership

Podcasts, interviews

Paid Media

Engagement

Business Outcomes

“The secret sauce to success is the ability to take information and orchestrate it into an emotional offering so that the audience metabolize it and it becomes resonant, memorable, and actionable to them.”

Peter Guber

What we offer

Strategy

  • Workshops
  • Primary and Secondary Research
  • Content and Social Media Audits
  • Thought Leadership Analysis and Positioning
  • Campaign Big Ideas
  • Content Calendars and Roadmaps

Assets

  • Dynamic Websites
  • Mobile Apps
  • Intelligent Landing Pages

Data Driven Actions and Insights

  • Social and Search Listening
  • SEO assessment and strategy
  • Performance based in-bound marketing
  • Remarketing

Content Formats

  • Thought Leadership Campaigns
  • Reports and White-papers
  • Editorials, articles and blogs
  • Web and social media content
  • Interactive online tools and quizzes
  • Videos, infographics, podcasts
  • CRM – Email Marketing

Paid Media

  • Paid Social Media Advertising
  • SEM campaigns for discoverability
  • Content Partnerships with trade media

Measurement

  • Dynamic dashboards for web, social and CRM

Our Work