Online Measurement:
The Importance of Incrementality
and How to Measure it!
Date: 3rd December 2021
Time: 3PM – 4PM SGT
In this workshop, we will challenge performance marketing best practices. It’s time to get an honest take on metrics and what they mean for your business.
The premise of digital media is that it is highly measurable. That’s true, but not always the case. This webinar focuses on the the key metrics you need for your business, how to set them, and how to cut through the clutter for success.
The workshop covers:
Register Now
Don’t Miss The Chance to Learn From One of the UK’s Top Industry Experts!
Aidan Mark – Global Director, Performance Strategy at CvE. For over 20 years, Aidan graduated from the London School of Economics (LSE) and has worked in the digital media industry with global agencies for global brands including 20th Century Fox, Thomas Cook, O2, Royal Mail and Domino’s. His professional expertise lies in the nexus of media, technology and data. He helps companies measure media accurately to generate powerful business growth.
Don’t Miss The Chance to Learn From One of the UK’s Top Industry Experts!
Aidan Mark – Global Director, Performance Strategy at CvE. For over 20 years, Aidan graduated from the London School of Economics (LSE) and has worked in the digital media industry with global agencies for global brands including 20th Century Fox, Thomas Cook, O2, Royal Mail and Domino’s. His professional expertise lies in the nexus of media, technology and data. He helps companies measure media accurately to generate powerful business growth.
ControlvExposed – www.controlvexposed.com
Current Asia – www.currentasia.com
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